Is Professional Home Staging Worth The Cost?

Is Professional Home Staging Worth The Cost? The Staging Place Edmonton - Willow Street

Real estate is one of the most dynamic parts of our economy. According to a BMO Financial Group report, 80% of prospective buyers know if a home is right for them within the first few seconds of stepping inside.

When selling a home, each dollar you invest in staging the home could yield a profitable return. Buyers may be willing to pay more if a home is presented aesthetically appealingly. Yet many people getting ready to sell their homes wonder if such an investment is worthwhile.

How Much Does It Cost to Stage Your Home?

The average price for staging a home varies depending on the region. It could be as high as $5,000 or as low as $1,000. Plus, staged homes spend 73% less time on the market than their unstaged counterparts, saving you more money in the long run.

Does Staging Your Home Boost Its Value?

Staging your home does not ensure a return. That said, three-fourths of homeowners report an increase in the sale value of their homes.

Home staging works because it considers the wants and needs of buyers and taps into their emotions when searching for a home. 81% of buyers say home staging makes it easier to visualize the property as their future home. Moreover, home staging increases the perceived value of a home. Buyers are willing to spend 1% to 5% more of the dollar value on a staged home than a non-staged home. A survey by Coldwell Banker RealEstate Corp. found that staged homes sell for more than 6% above the asking price!

Does Staging Affect the Home’s Time on the Market?

The Real Estate Staging Association compared how long homes took to sell after hitting the market. For homes that were staged, it took an average of 40 days to find a buyer. On the other hand, without staging, it took about three times longer for a buyer to choose the house.

Is Home Staging Worth It?

If staging creates the buzz that brings in offers above your asking price then your money is well spent. The Staging Place has furnishings, art, decor for rent as well as accessories for rent that will give your place the “WOW” factor!

We offer affordable staging packages to fit everyone’s needs from a home consultation to fully furnishing a vacant property. Contact us today to arrange your consultation or staging service.

In conclusion, Home Staging Is Worth The Cost!


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Liliam Vasquez

Liliam is the owner and creative mastermind behind The Staging Place. She earned her certification as a Stager and Colour Expert through Home Staging Resources (HSR) after more than five years in real estate investment. Being from a family of fine artists, Liliam inherited an eye for creating stylish, wowing spaces. This, combined with her attention to detail, contagious energy and commitment to clients, makes home staging a natural progression for Liliam.

Whether preparing a property for a quick sale or transforming a client’s home into their perfect haven, Liliam uses her passion for design, colour, art and home décor to bring out the best in any type of space. Her goal at The Staging Place is to combine her expertise, education and passion for good design to create impactful spaces that buyers are attracted to and homeowners never want to leave.

Liliam holds formal real estate education, a bachelor’s degree in Civil Engineering and a certificate in Adult and Continuing Education. Liliam has been a recognized leader in education since 1995. She has taught and managed various educational programs ranging from higher education to corporate training. Before coming to Canada Liliam was co-owner of the largest E.S.L. Training Academy for children in Eastern Venezuela. During her free time, Liliam enjoys traveling with her family, spending time with her dog Romeo and exploring ways to create financial independence.
  • Member of the Real Estate Staging Association (RESA)
  • Member of the American Society of Home Stagers and Redesigners
  • Member of the Collaborate Real Estate Edmonton Team

Rolando Davila

Rolando moved to Canada from Venezuela in 2004. He studied Civil Engineering at the University of Andes in his home town Merida and proceeded to work in large-scale capital projects in the Oil and Gas industry. Passionate about Project Management, Rolando completed a Project Management Certificate at McGill University in Montreal and completed his PMP designation in 2010. After 25 years in construction management, Rolando and his wife Liliam defined a different vision for their family and started Davas Real Estate  in 2014. Through it, they help home buyers and other investors find sound quality investments that gets them closer to achieving their financial ‘why’.

Before devoting his work full-time to Davas Real Estate Inc., Rolando fulfilled different managerial roles from Technical Services Manager, Project Manager, to Manager of Construction Services at different Engineering, Construction, and Oil & Gas companies including: Hatch Engineering, Suncor Energy, Aecon-Lockerbie, WorleyParsonsCord, and Williams Energy.

In his free time, Rolando loves to travel and enjoy fine dining around the world with his wife and daughter, Claudia. He and his wife also run a coaching and mentoring company that helps people set goals and create a game plan in pursuit of financial independence.


Claudia Davila

Claudia is our photographer, videographer and home staging expert. Claudia graduated from the University of Alberta and received a BSc. in Civil Engineering. She also has a strong skill set in Social Media, videography, photography, and home styling. Her unique and versatile skill set will help us grow our social media presence through impactful photos and videos of our homes and help us style and stage homes. She helps us capture the beauty of the homes we stage or style. Her passion for styling places, capturing places and making them as beautiful as they are to someone who cannot see them live will for sure be a great asset to our company and our clients.

In her free time, Claudia loves to travel and enjoy fine dining.

Amelia Bracamonte

Amelia provides part-time support as assistant stager and gift basket designer. She has a background in fine arts and attended school at Western Kentucky University. Her love for flower arranging, Her eye for design and attention to detail give our staging vignettes and gift baskets the perfect touch!

During her free time, Amelia likes to paint, read and spend time with her friends and three granddaughters.